Apple is renowned in the tech industry for its designs, with devices such as the iPhone and iPad showcasing simplistic but beautiful design. This attention to detail can be accredited to Steve Jobs, whose obsession with perfection has lead to Apple’s current design process today. Many have tried to replicate Apple’s design process, but have experienced much less success than the Cupertino company.
Fortunately, Online MBA has summarized five key Apple design principles in a two-minute video. It is full of useful quotes from the likes of Steve Jobs and Jony Ive, and highlight’s Apple’s design philosophy in a short period of time. Take a look for a quick insight into how Apple design their products.